Interactive design preview. Details stay on your device. Live registration is not open.
IMP Digital From the session.
Into your business.

For pool & spa retailers, sales and service teams

Turn today’s
AI ideas into
your next move.

Get practical AI tools and prompts to help people find your business, help your team sell and make everyday work easier.

Free toolkit. Practical prompts. A first look at opportunities for your business.

Get my free AI toolkit
Phil Beckermann, President of IMP Digital

Phil Beckermann

President & founder, IMP Digital
Working with pool and spa dealers since 2002.

Phil loves building things and solving problems. AI has made that more exciting than ever.

Take it back to your team

Your next step
starts here.

Get the toolkit and a first look at opportunities for your business.

Add your role or LinkedIn profile (optional)

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Design preview only. Live registration and personalised scans are not enabled.

The live experience will review public company pages using Firecrawl and Claude. It will not measure live ChatGPT or Gemini recommendations.
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What you’re taking home

Less theory.
More “we can use this.”

Six reusable AI skills, plus six copy-and-paste prompts for retail, sales, service and operations. Use them with ChatGPT or Claude. No coding needed.

01

See what AI says about your business

Find missing facts, outdated information and the questions your website needs to answer.

02

Make your local profile work harder

Review your Google Business Profile, from categories to services and the details shoppers need.

03

Get your business facts straight

Check names, addresses, phone numbers, hours and dealer listings for conflicting information.

04

Answer the questions buyers actually ask

Draft useful pricing, comparison, delivery and service pages using facts you supply.

05

Build a better review habit

Create simple review requests and useful responses, without incentives or review gating.

06

Find the gaps in your lead response

Map enquiries, handoffs and after-hours replies so fewer customers are left waiting.

Start with one useful thing

What could AI take off your plate?

Choose one task your team repeats, one question your customers keep asking or one place leads get stuck. Try a tool, check the answer and build from there.

Get the tools and choose your first step